Link: Be Kind, Design

Over at Medium, Nat Dudley has a nice (lengthy, well researched with clear examples) article, Be Kind, Design, based on a talk they recently gave. Worth some consideration.

You might be asking yourselves why we’re the ones who have to care about this. After all, everyone else is treating their customers poorly, so why should we be different.

It’s a matter of scale. Like Penalosa’s urgency for good urban design in cities, we need to care because our work has reach. The work we do is part of every industry on the planet. We are defining or redefining the interaction models for every part of society, and we’re doing it at a scale we’ve never experienced before. Changes we make can affect millions of people in seconds without their knowledge or consent. Decisions we make can reinforce existing power structures and biases, or they can break them down.